2024

Eden flowers

Branding Logo design Visual Design

For this branding, I created a design balancing between refinement and youthful energy.

I selected an elegant, clean typography to convey a sense of luxury and precision, while incorporating a fun, youthful color palette that moves away from traditional bridal tones and subtly referencing the organic beauty of flowers.

The result is a brand identity that feels both polished and approachable, capturing the fine quality of Eden Flowers while reflecting their vibrant, fun approach to floral design for weddings and events.

Made for Eden Flowers.

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Black t-shirt printed with the lilac Eden flower monogram, worn against a painted brick wall Lilac and green Eden flyers overlapping on a concrete surface in raking light Four Eden message cards reading Thank You, Congratulations, A Happy Birthday and I Love You Canvas Eden tote bag on a bench, filled with lilac lisianthus The Eden wordmark and E monogram across four brand colourways Eden poster, business card, monogram card and thank-you card shown together